Coffee News^® is the brainchild of Jean Daum, an expert in not only advertising itself, but super-learning and subliminal techniques as well - many of which she designed and researched herself to make Coffee News one of the most potent, yet most affordable sources of advertising ever produced. Previously a successful “maverick” newspaper publisher - which reversed an 80% failure rate of new businesses into an incredible 80% success rate in her community, Ms. Daum wasn’t satisfied with that. She went on to develop an advertising medium that was FAR LESS expensive for new advertisers, yet JUST as potent. Ms. Daum launched the first Coffee News in 1988.

Fourteen years later, Coffee News is now published in thirteen countries: Canada, USA, Mexico, Dominican Republic, United Kingdom, Spain, Portugal, Netherlands, Finland, India, Malaysia, Brazil, New Zealand and Australia, (which has at Dec. 31st, 2001, amounted to 304 Coffee News franchises worldwide). The new European countries are: France, Italy, Germany, Belgium, Luxembourg, Switzerland, Austria, Denmark, Norway, Sweden, Greece, Czech Republic, Hungary, and Ireland - for a total of TWENTY-EIGHT COUNTRIES!!!!!!!! And counting of course!!